The re{form} Zara campaign, written in collaboration with couturier John Galliano, continues. Since March, the fashion world has been waiting with bated breath for a drop collection, and the campaign for the collaboration of the year is here. No wonder, the esteemed British designer called on Steven Meisel to capture the collection. No stranger to Zara, the legendary lensman pointed his camera at models Anna Bikanova, Craig Shimirimana, Fei Fei Sun, Frauke Nijs, Frederick Bittner, Josephine Akui, Julia Nobis, Lulu Tenney, Thomas Riguel and Willie Rhoads for the occasion. The eclectic cast was captured against a white studio backdrop, letting the pieces from Galliano’s collection do all the talking.
The Re{form}Zara, by Couturier John Galliano, Volume #1 2026 Campaign
Read reactions from FashionSpot’s forum members below:
“Lazy AF,” immediately described Thiago.
“I love John, I really do, but these clothes look like caricatures of Galliano. This is the campaign illustration they decided to go with? I can’t,” commented WinstonH20.
“The models look awkward and forced. Graduate theater school play about frustrated marionette puppets that’s supposed to be the B-side story of an Oliver Twist and Pride and Prejudice crossover,” said a disaffected voice. cocteau stone.
DesEsseintes Commented: “The photography on display is as flat and anemic as the collection itself. I understand that the best work of both Meisel and Galliano is far behind them. However, a little effort here wouldn’t go amiss. It’s all very dull.”
Re{form} by couturier John Galliano See more from Zara, the Volume #1 2026 campaign by Steven Meisel and Click here To join the conversation.